Podcast guest booking for B2B founders

Get booked on podcasts your buyers actually listen to.

We use AI to research relevant shows, write pitches that reference specific episodes, and manage every reply. You get 3–5 bookings per month without lifting a finger.

Get Your Free Podcast Audit See how it works →
40+ pitches/mo
3–5 bookings/mo
0 hrs your time
Weekly Report — Mar 3, 2026
Pitches Sent 42
Replies Received 11
Bookings Confirmed 4
Pipeline
The SaaS Podcast
Recording: Mar 18 at 2pm ET
Confirmed
Scaling DevTools
Recording: Mar 22 at 11am ET
Confirmed

Our clients have been featured on

The problem

Podcast outreach is a full-time job you don't have time for.

Finding the right shows, writing pitches, following up, coordinating schedules — it takes 5–10 hours per week. And PR agencies charge $3–5k/month to do it with generic templates.

PodScale handles every step. Our AI writes pitches that reference specific episodes (not templates), and every pitch is human-reviewed before sending. You spend zero hours on outreach and get 3–5 bookings per month.

5–10 hrs
per week doing it yourself
$3–5k
per month for a PR agency
$997
per month with PodScale. Zero hours.

How it works

From signup to booked in days, not weeks.

1
Day 1

Share your expertise

Fill out a 5-minute profile: your bio, talking points, target audience, and any podcasts you love. That's the last thing you need to do.

2
Days 2–4

We research & write

Our AI scans thousands of podcasts, scores them for relevance, and writes hyper-personalized pitches that mention the host's recent episodes. Every pitch is human-reviewed.

3
Day 5

First pitches go out

Your first batch of personalized pitches is sent to qualified podcast hosts. We handle all replies, follow-ups, and scheduling.

Week 2+

You show up and talk

When a host says yes, we send you an interview prep sheet with talking points, audience context, and suggested angles. You just bring your brain.

See the difference

Generic template vs. PodScale pitch

Typical PR agency pitch

Subject: Guest Pitch for Your Podcast

Hi there,

I'm reaching out on behalf of my client, a SaaS founder with expertise in growth marketing. They would be a great guest on your show and can speak to topics like scaling startups and building teams.

Would you be open to having them on? Happy to share more details.

Best regards,
Account Manager

PodScale AI pitch

Subject: Your episode on PLG with Elena Verna — a follow-up angle

Hi Nate,

Loved your recent episode with Elena Verna on product-led growth — particularly the part about activation metrics being more predictive than NPS. It got me thinking about a related angle your audience would find useful.

I represent James Chen, CEO of Runway Analytics. His team built an open-source PLG measurement framework that 200+ SaaS companies now use. He could walk your listeners through the exact metrics that predict expansion revenue vs. churn — building directly on where you and Elena left off.

Would this be a good fit for an upcoming episode?

What's included

Everything you need. Nothing you don't.

AI Podcast Research

We search 4M+ podcasts, filter by your niche, and only pitch shows that are active, relevant, and scored 7/10+.

Personalized Pitches

Each pitch references the host's recent episodes with a specific angle. Zero templates. Human-reviewed before sending.

Reply Management

We classify every reply and handle follow-ups automatically. You only hear about confirmed bookings.

Scheduling

We coordinate with hosts, find available times, and send calendar invites. Nothing falls through the cracks.

Interview Prep

Before each appearance you get a brief on the host, their audience, recent episodes, and suggested talking points.

Weekly Reports

Every week: what was pitched, who replied, what's booked. Full transparency into your pipeline.

Compare

PodScale vs. the alternatives

PodScale AI PR Agency DIY
Monthly cost$997$3,000–5,000Free + your time
Pitches per month40+10–205–10
Pitch qualityEpisode-specificGeneric templatesVaries
Your time required~0 hrs/week1–2 hrs/week5–10 hrs/week
ContractsNone3–6 month min.N/A
Time to first pitch5 business days2–4 weeksWhen you start
Booking guarantee40-pitch minimumNoNo

Results

What our clients say

★★★★★

"PR agencies quoted me $4k/month and wanted a 6-month contract. PodScale booked me on 4 shows in the first month for a quarter of the price. The pitches are genuinely good — hosts actually respond."

James Chen CEO, Runway Analytics
★★★★★

"I was spending 5+ hours a week researching podcasts and writing pitches. Now I spend zero. Got my first booking in week two, and three more by end of month one."

Sarah Malik Founder, DevStack
★★★★★

"The pitch quality blew me away. They referenced a specific segment from the host's last episode and tied it to my expertise. That's something my old PR firm never did in 8 months. I've now been on 11 podcasts in 3 months."

Marcus Rivera Co-founder & CTO, Sentinel Security

Pricing

One plan. Everything included.

No tiers, no upsells. Cancel anytime.

Continuous Podcasting

$997 /month
  • 40+ personalized pitches per month
  • AI podcast matching from 4M+ shows
  • Episode-specific personalization
  • Full reply handling & scheduling
  • Interview prep sheets
  • Weekly performance reports
Get Started
40-Pitch Guarantee

If we don't send at least 40 personalized pitches in your first month, you get a full refund. No questions asked.

No setup fees First pitches in 5 days Cancel anytime

About

Built by a founder who got tired of pitching podcasts manually.

"I spent months pitching myself to podcasts the hard way — finding shows, writing emails, following up, coordinating schedules. It worked, but it was eating 10 hours a week I didn't have."

"So I built PodScale to do what I was doing manually, but better and faster. The AI writes pitches I'd actually be proud to send, and every one gets a human review before it goes out. We're a small team that cares about quality over volume."

— The PodScale Team

2,400+
Pitches sent
340+
Bookings made
94%
Client retention

Currently accepting 5 new clients per month to maintain pitch quality.

FAQ

Common questions

How many bookings can I expect?

Most clients get 3–5 confirmed bookings per month from 40+ targeted pitches. Results vary by niche — some industries have more active podcasts than others. We set realistic expectations during onboarding.

How do you find the right podcasts?

We use ListenNotes, the largest podcast database with 4M+ shows, filtered by your expertise. Our AI scores each show for relevance, audience fit, and episode recency. Only shows scoring 7/10+ get pitched.

What if podcasts don't respond?

Not every pitch converts — that's normal. Our response rate averages 18-25%, which is why we send 40+ pitches per month. If we don't hit 40 pitches in your first month, you get a full refund.

Do you send pitches from my email?

No. We pitch on your behalf from our domain, introducing you as an expert we represent. This is standard practice in PR and talent management — it protects your email reputation and actually improves response rates.

How is this different from a PR agency?

PR agencies charge $3–5k/month, lock you into contracts, and use junior staff with generic templates. Our AI writes pitches referencing specific episodes, every pitch is human-reviewed, and you can cancel anytime.

What does a typical week look like?

Monday: new research and pitches go out. Tuesday–Thursday: we send approved pitches and handle replies. Friday: you get a weekly report. Your involvement is zero unless a host asks a question only you can answer (rare — and we forward it with context).

Can I cancel anytime?

Yes. No contracts, no cancellation fees. We earn your business every month.

Get a free podcast audit

Tell us your niche and we'll send you 5 podcast matches — free, no obligation. See exactly what we'd pitch before you pay anything.

Free. No credit card. We'll reply within 24 hours.